1997 Expedition Reefbound

1997 Expedition Reefbound

Live, interactive website, following the crew of "Spirit of Sydney" on a voyage of discovery, education and exploration, on and in the water, voyaging through the Great Barrier Reef

With a passion for the Oceans, Don chose "International Year of the Reef" to highlight it's challenges. He approached Microsoft with an idea for this new thing called "WEB", still developing in those days. They said yes. First was a trail "web based" expedition (using "Spirit of Sydney" and a Russian cruise ship) sailing for two months to Antarctica, filing live with video and photos onto a web site. It was successful, so Microsoft put up another $250,000 agreeing to back a 17 week, live, interactive website, following the crew of "Spirit of Sydney" on a voyage of discovery, education and exploration, on and in the water, voyaging through the Great Barrier Reef. No high drama, but rather a soft adventure increasing public awareness, epic diving , fishing, and researching Giant Clams being used as Pollution Bio indicators at various reef sites. During this expedition another of Don's hero's Jacques-Yves Cousteau passed away. Hugely successful, the web site went on to win a global "Invision award" in America, as the best Adult education/entertainment website in the world that year, from over 1000 entrants!